Friesland Campina
Who? Friesland Campina
What? Invitations
Why? Presentation yearly plan
How? Direct Marketing
Friesland Campina is a large, international dairy company that was formed by the dairy farmers in the Netherlands, Belgium and Germany.
Gotcha! Created the invitation towards grossiers for the event that presented the yearly plan.
The theme of the event was ‘the theatre’. The theme was integrated into all communications, including the invitation itself. The invitation was made to be a triptych with opening curtains.